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10340In your initial post, identify one current event that you believe is affecting how consumers are making buying decisions. Then, address the following:
• Briefly summarize the current event and the specific ways in which it is broadly affecting consumer behavior.
• Describe how the current event has specifically affected your own purchasing decisions.
In your replies to at least two peers, describe one data-collection tool that could be used to evaluate the actual impact the current event is having on consumer behavior or preferences. Indicate whether the tool reflects quantitative or qualitative data.
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